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Google unveils new ad tools and updates for mobile app developers

Google announced a range of new advertising tools and solutions for mobile app developers at the Games 2024 Developer Summit, including: AI asset suggestions. Real-time bidding buyers. Upgraded mediation toolkit. Improved A/B testing. Immersive in-game ads. Geo-based, controlled experiments. The tech giant said the updates are designed to “enhance creativity, diversify revenue and make data-driven…

The post Google unveils new ad tools and updates for mobile app developers appeared first on Content Krush.

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